PERSONALIZED CARE.
DIRECT ACCESS.
BETTER HEALTHCARE.
Direct Primary Care (DPC) is a membership-based healthcare model that removes the barriers created by insurance and puts the focus back on the patient-provider relationship.
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At Paradigm, you get direct access to your care team, longer appointments, same or next-day visits, and personalized care designed around your health goals...not insurance restrictions.
We believe healthcare should be simple, accessible, and relationship-driven.
MEET YOUR PROVIDER
DR. HONGFEI DI, MD
Founder & Primary Care Physician
As a board-certified family medicine physician, Dr. Di provides comprehensive care for patients of all ages, with a special passion for preventive medicine, chronic disease management, and helping individuals optimize their long-term health and well-being.
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His approach focuses on understanding the whole person, not just treating symptoms. By taking the time to listen, educate, and partner with his patients, Dr. Di empowers individuals and families to take control of their health and make informed decisions about their care.
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JORDAN KELLEY, PA-C
Physician Assistant
Jordan is passionate about building meaningful relationships with her patients and providing compassionate, personalized care that addresses the whole person, not just a diagnosis.
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She provides comprehensive primary care services for patients of all ages, with interests in preventive medicine, chronic disease management, women's health, and helping patients make sustainable lifestyle changes that improve their long-term well-being.
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WHY CHOOSE PARADIGM?
RELATIONSHIP
BASED CARE
We believe great healthcare starts with relationships. Our providers take the time to truly know you, understand your goals, and partner with you throughout every stage of your health journey.
PERSONALIZED HEALTHCARE
No two patients are alike, and your healthcare shouldn't be either.
We create individualized care plans based on your health history, lifestyle, and goals, giving you the time and attention you deserve.
ACCESSIBILITY
YOU NEED
With same or next-day appointments and direct communication with your care team, you'll have peace of mind knowing we're here when you need us.
YOU ARE NEVER JUST A NUMBER HERE.
SERVICES WE PROVIDE
PREVENTATIVE
CARE
Annual physicals
Wellness visits
Preventive screenings
Health risk assessments
SICK
VISITS
Same-day appointments
Common illnesses
Minor injuries
Infection management
WOMEN'S
HEALTH
Routine wellness visits
Hormonal health support
Preventive screenings
Family planning discussions
MEN'S
HEALTH
Preventive care
Hormone evaluations
Wellness optimization
Chronic condition management
PEDIATRIC
CARE
Well-child visits
Same-day sick visits
School and sports physicals
Developmental support
TELEMEDICINE
CARE
Virtual follow-ups
Medication management
Sick visits
Questions and concerns
CHRONIC DISEASE MANAGEMENT
Diabetes
High blood pressure
High cholesterol
Thyroid disorders
Asthma and more
MINOR
PROCEDURES
Skin biopsies
Sutures and wound care
Ear lavage
EKGs
Cryotherapy and more
IN-HOUSE
SERVICES
In-House Labs
In-House Pharmacy
Convenient Access
Transparent Pricing
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WHY FAMILIES CHOOSE DPC
54%
FEWER EMERGENCY ROOM VISITS
Patients enrolled in Direct Primary Care practices experience significantly fewer emergency room visits thanks to improved access to their provider and earlier intervention for health concerns.
25% FEWER HOSPITAL ADMISSIONS
Studies have shown that Direct Primary Care patients have lower rates of hospital admissions, leading to better health outcomes and lower overall healthcare costs.
85% OF HEALTHCARE NEEDS MANAGED IN PRIMARY CARE
The vast majority of everyday healthcare needs
(including sick visits, chronic disease management, preventive care, and minor procedures)
can be effectively managed within a Direct Primary Care practice.
Why Direct Primary Care?
Because healthcare shouldn't feel rushed, frustrating, or impersonal.
At Paradigm, we've created a model that gives you more time with your provider, easier access to care, and a healthcare team that truly knows you and your family.
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It's healthcare designed around relationships...not insurance limitations.